Archive for June, 2009

…for me it is simplicity.

With the advent of accessible and competitively priced full colour printing it can be tempting to cram your business card with tons of colour and information – however, it is very easy to go overboard and make your crucial contact details hard to find.

Size is important with business cards. An average business card is only 8.5cm wide, so less is more. Your card should have your name, your company name, and contact details, a logo if you have one and colour/graphics that are identifiable with your business.

For my cards I wanted a clean, uncluttered design that sends out a professional vibe and shows clearly my contact details – the number one priority.

But I’m a designer, so i wanted my cards to have a little something special. I chose to have my star device applied as gloss varnished highlights to the one side of my card to add a little interest without overwhelming the minimalist design.

Jane Boardman’s Business Card: Printed single colour, both sides on 400gsm silk artboard (50% recycled). Matt laminated both sides with a spot UV varnish on the front.